Infobip, a global cloud communication platform, has launched its first data centre in the Saudi Arabia. This step emphasizes Infobip’s commitment to facilitating seamless digital interactions between businesses and their customers across preferred communication channels, in line with the ongoing digital transformation in Saudi Arabia and the region.
The data centre, collocated at local provider, will host and process data within the country, in line with international data security standards, such as ISO 27001, ISO 27017, and ISO 27018. Infobip’s local data centre in Saudi Arabia will offer scalability and reliability to meet the evolving needs of businesses across various industries.
The establishment of Infobip’s first local data centre in Saudi Arabia ensures maximum data security for businesses. It also supports the digital innovation capabilities of local businesses and public sector enterprises in the market.
Infobip offers a range of services in Saudi Arabia, including SaaS, Software as a Service, CCaaS, Contact Centre as a Service, CPaaS, Communication Platform as a Service, and Voice solutions.
Infobip’s latest messaging trends report indicates a 40% increase in interactions over the WhatsApp Business Platform in Saudi Arabia, underscoring its position as the preferred channel among customers. Moreover, Infobip has witnessed a 50% growth in interactions within the retail and e-commerce industry and 30% increase in interactions within the finance industry in Saudi Arabia.
“We are inspired by the ever-changing customer preferences and driven by the desire to elevate experiences for businesses and their customers globally,” said Amsal Kapetanović, Country Manager Saudi Arabia.
“The launch of our data centre in Saudi Arabia marks a significant milestone in our journey towards democratising global communications and digital interactions, enabling businesses to transform their customer relationships and increase loyalty.”
Leave a Reply